Spelling for SEO on Wordpress, Magento and Shopify

Change WordPress from US to British English

WordPress defaults to US English which is great if you’re targeting American visitors. But if you’re audience speaks British English ( or Irish or Australian English for that matter) then your website needs to “Speak their language” and when you are writing posts you want the spelling in the UK english. By using localised language … Read More

Easy Ecommerce marketing and SEO with OmniChannel focus.

Basic elements of eCommerce Marketing

eCommerce is booming during these COVID times and with over 4 trillion US dollars in online sales in 2020 it represents 15% of total retail worldwide. (global retail estimated at $26.460 trillion in 2020).  Here we will quickly outline what you need to be doing in your eCommerce marketing to aid your brand and guide your … Read More

Easy Ecommerce SEO with OmniChannel focus

Omnichannel vs. Multichannel – What is the Difference?

Nowadays you hear a lot about Omnichannel, have you wondered what exactly are they taking about. Omnichannel focuses on delivering a consistent, personalized experience for shoppers across all channels and devices. Multichannel marketing spans several different channels, like social, mobile, direct mail, and a physical location but every channel is separate and independent from the … Read More