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Google’s User Experience Signals

In the early days of SEO Google evaluated webpage content based on backlinks and on-page SEO. Over the last few years, Google has started to incorporate “User Experience Signals” into their algorithm. Specifically, they measure how users interact with the SERP results… and google use this to help evaluate content quality and rank your pages. … Read More

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Best practices for a faster website.

Back in 2014, according to research by Akamai, users expect websites to load in 3 seconds or less. Today this still rings through but the difference is now customers expect 2 seconds or less on a mobile device. Akamai also found that the top 500 ecommerce websites in the world have a median load time … Read More